Graphic / Brand Design — Shaoboliu portfolio

As a designer at COCO AVA, I led a 12-person team in developing the brand’s identity, packaging, and digital designs using Figma. Collaborating with local culinary incubators, I helped accelerate product development for rapid market entry.

For other local restaurants, I’ve designed menus and graphic sections.

Poster Design
This part of the design was for advertising and pre-order.

Menu Design
Rapid iterations before opening to provide an unique menu experience that has visuals and contents based on real product. Allergy content was provided in details.

Visual Design
Logo design, Photograph session, Packaging label